A Chat With...

Jonny Joffe

Assistant Account Executive

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WORK

Transitioning from Journalism, I wanted to make sure I chose a career that forced me to utilize all of my skills built up from reporting. Everything clicked in my interview with No Limit. I not only was excited to hear about the work I’d be doing, but felt like it was a great fit in terms of my personality and the people I’d be working with as well.

After nearly five years of writing for local newspapers and international magazines, I was ready for a change. I approached my job search with an open mind, but there was one criteria — I wanted to continue telling people’s stories. That’s when I came across No Limit Agency. This was a company fueled by the belief that brands don’t sell brands—people do. I had the chance to make a living doing what I love every single day, and that’s telling people’s stories.

What do you love most about working at No Limit Agency?

The people. There are a ton of personalities at No Limit, and that is huge for morale. Otherwise I love that my journalism skills come in handy on a daily basis – whether I’m pitching, media coaching a client or writing a story.

What do you wish the outside world would think about No Limit Agency?

That we are the definition of work hard, play hard.

What has been your proudest moment at No Limit Agency?

Definitely when I booked a TV segment for GYMGUYZ with NBC in New York in just my second week pitching. That made me realize that I had the tools necessary to succeed. After that, I never worried about what market I was pitching in – large or small. I knew that as long as my pitch was good, someone would be interested in covering it.

In what ways will No Limit Agency become the greatest mid-sized agency ever?

By continuing to do what we do best, but at the same time not being afraid to adapt and make changes when it becomes necessary.

PLAY

Who have been influential in your life and why?

I would say one of my biggest influences is Jimmy Fallon. He does a bit of everything – host, act, sing, dance, comedy etc. There is not one major thing that defines him, and that’s what I want for myself in life. I pride myself on being versatile and doing a bit of everything. That’s how I was with journalism, as I had experience with virtually all aspects of the field. The more well-rounded I can be, the more I’ll be able to help the team. I keep this mindset in my personal life as well. I never want to be defined by just one thing.

Outside of work, what do you like to do?

Watching sports, hanging out with my friends and playing guitar. If I can do all three of those things on a weekend, I’ll be happy.

Drink or food of choice?

I love anything barbecue and anything with whiskey.

What is the best gift you ever received for your birthday?

Almost every year for my birthday I go to a White Sox game with friends or family. It’s nothing crazy, but it’s something that I look forward to because I’ve been doing it for as long as I can remember. That’s pretty much my gift every year.

 If there was one brand you would love to work with, which one and why?

I’d love to work with Nike. I love how sports have the potential to bring everyone together, and they show that a lot in their commercials and advertising. It would be very cool to be on the creative team for them.